Custom apparel is a critical building block in creating a consistent image for any brand. From t-shirts for your landscaping crew- to embroidered polos for your sales team. Custom apparel keeps your employees matching while effectively marketing your businesses products or services. Listed below are the some of the top benefits of having custom apparel for your business.
Inexpensive To Produce
It depends on the amount of apparel you want to produce, getting apparel decorated in bulk can be a very cost-effective investment and can last a long time. With quantity price breaks, the more you order, the more you save.
Screen printing apparel is the most common print method for quality apparel. It is also well known for it’s savings when you buy in larger order quantities. Bulk screen printed t-shirts can be as low as $3 each.
Embroidered 1/4 Zip Port & Company Jackets
As Uniforms
Employees wearing custom uniforms can become a positive influence on a companies inner culture. T-shirts for example, can be a very good choice of a casual uniform that a company can give to their employees. Wearing the same apparel every day saves time for your employees and remove the hassle of choosing something different to wear every day on the job.
Custom uniforms are comfortable to wear on a day to day basis and can come in a variety of different styles depending on your needs.
Embroidered polos can give a professional look for the employees and breathable fabrics can prevent employees from getting overheated on those hot summer days.
Specific apparel colors can be given to people with managerial positions, while salespersons can have a different color shirt, easily identifying which employees hold which position in the company.
Having custom uniforms can help create a very calm environment at the workplace so that employees can work at their very best and comfortable.
Marketing Material
Perhaps the most important marketing strategy is through your brand logo being printed on apparel. Your employees wearing your company branded apparel turn into a walking billboard of promotion for your business.
Whatever you print on your apparel be sure to print what your business is all about. Don’t leave people guessing what your business does. Whether you run a landscaping company or a large corporation, say so on the apparel.
You can add an interesting line of text on the apparel to grab people’s attention. Keeping with the example of running a landscaping company you can write something like “Call Today For A Free Estimate” followed by your company logo. People are usually curious to read what is written on it so use bold and large text to grab attention.
Alternately, you can also choose to print your company contact info on the apparel rather than the line of text as it also attracts people’s attention.
Having your branded apparel as giveaways can also help you promote your organization or business. People wearing them can spread the word for you and can help to bring in more and more business in the future.
Screen Printed Gildan T-shirts
Team Unity
In today’s world, people are united to symbols and logos and have a sense of unity to be part of something bigger than themselves. Has it ever crossed your mind why different professional sports teams wear custom-designed team uniforms? Corporate teams have recognized that the need for custom t-shirts goes far beyond the identification of the team.
Custom t-shirts can easily inject your corporate team with a sense of unity, team spirit and the will to work even harder. A team is meant to stay united and work together to overcome the hardest of hurdles placed in front of them.
When every employee is wearing the same custom t-shirt it creates a sense of unity that they are working together to achieve a common goal instead of focusing on individual achievements.
Boosting team morale can be a crucial part of any business and why not do it through your custom T-shirts? Be it a logo or a text of your choosing on your custom t-shirt, it creates a greater sense of unity amongst the employees and should help your business thrive for the foreseeable future.
Sell As Merchandise
A custom t-shirt is an opportunity to flex your creative muscles. A well-designed custom T-shirt will help create a powerful aesthetic that people would want to be associated with. And better yet, if the quality and design is amazing and visually pleasing they will come back keep buying more of your merchandise
Not all businesses can make money by selling their own branded T-shirts as merchandise. The chances are nobody would want a t-shirt from their plumber or the restaurant they go for dinner or lunch at. But that doesn’t mean there aren’t businesses that can turn this into a stream of revenue. If your company has branded t-shirts of its own with a nice and hip design then you are in luck.
Many people will buy t-shirts from a company they are loyal to and passionate about. Selling your custom company t-shirts can help you uniquely interact with your customers.
It helps you enforce your brand relevance to the customer and create a positive relationship. Building brand affinity is not easy and what better way to achieve this by putting your branded t-shirts on a customer’s back.
Selling your custom T-shirts as merchandise can be a great way to boost your sales and help bring that ever needed precious stream of revenue for your company.
The Final Say
It is safe to say that the benefits of printing your custom t-shirts outweigh the drawbacks, be it for your startup business or an already established one. Whether you want to create unity amongst the employees and create an ever so friendly workplace environment or bring in new customers to your startup.
Great unity amongst the workplace and brand recognition around the world is the core reason why a company strives and achieves success.
Having your custom-designed t-shirts is the way to go in achieving success in your new startup or an already established company.
Having these custom t-shirts will likely return you more revenue and is a relatively cheap way of spreading the word to people across the world whether you decide to sell them off as merchandise or give them away as a gift for free. Either way, it can turn into a very big positive for you and help your business reach heights it has never seen before.
